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Image Guidelines & Specifications

How to choose the best images for your Workspaces

Written by Sam

This article outlines recommended image sizes, formats, and display behavior across the Guusto platform. Following these guidelines helps ensure your images appear sharp, properly aligned, and consistent across web, mobile, and email experiences.

Why this matters

Using correctly formatted images will help you:

  • Avoid distortion, cropping, or blurriness

  • Ensure consistent branding across your workspace

  • Improve how content appears in emails and feeds

  • Reduce formatting issues and rework


How image sizing works

Image “dimensions” in this guide refer to display container sizes, not upload limits.

  • Images are automatically scaled to fit their container

  • Aspect ratio is always preserved

  • The largest dimension (width or height) is constrained

Example:
An image that is 200 × 100 pixels inside a 50 × 50 container will display as 50 × 25 pixels.


Image Types & Recommended Sizes

All images uploaded to Guusto must be 5 MB or smaller.

1. Default Gift Image

Where it appears:

  • Gift send flow (when no custom image is selected)

  • Gift previews

  • Activity feed

  • Email notifications

Recommended specs:

  • Size: 500px width, under 500px height

  • Aspect ratio: Landscape

  • Format: PNG (JPG/JPEG supported)

Tips:

  • Use larger images for better scaling quality

  • Smaller images may appear blurry or leave empty space


2. Gift & Shoutout Reason Images

Where it appears:

  • Reason selection during send flow

  • Recognition posts

  • Emails

Recommended specs:

  • Size: 105 × 105 pixels (square)

  • Format: PNG


3. Certificate Logo Image

Where it appears:

  • Downloadable and printable certificates

Recommended specs:

  • Size: 400 × 100 pixels

  • Format: PNG

Best practice:
Use horizontal logos only. Avoid tall images or excessive whitespace.


4. Platform Header Image

Where it appears:

  • Workspace homepage

  • Dashboard branding

Recommended specs:

  • Size: 180 × 50 pixels

  • Format: PNG


5. Email Header Image

Where it appears:

  • Gift emails

  • Shoutout emails

  • Automated award emails

Recommended specs:

  • Size: 180 × 50 pixels

  • Format: PNG


6. Bulletin Board Image

Where it appears:

  • Workspace dashboard bulletin board

Recommended specs:

  • Size: 550 × 200 pixels (landscape)

  • Format: PNG


7. Automated Award Image

Where it appears:

  • Automated award posts

  • Email notifications

  • Activity feed

Recommended specs:

  • Size: 500px width, under 500px height

  • Format: PNG


Additional Image Types

8. Workspace Profile Image

Where it appears:

  • Workspace selector

  • Header branding

  • Emails

Recommended specs:

  • Container: 180 × 50 pixels

  • Ideal ratio: ~3.6:1 (landscape)

  • Minimum: 1:1

Tips:

  • Use horizontal logos or wordmarks

  • Avoid tall or square logos unless padded

  • Ensure readability at small sizes


9. User Profile Image

Where it appears:

  • Activity feed

  • Recognition posts

  • Comments

Recommended specs:

  • Aspect ratio: 1:1 (square)

  • Display: Circular crop

Tips:

  • Center faces or logos

  • Add padding to avoid cropping

  • Avoid text-heavy images


10. Custom Merchant Image

Where it appears:

  • Merchant selection

  • Redemption flow

  • Merchant cards

Recommended specs:

  • Aspect ratio: 1:1 (square)

Tips:

  • Use simple, clean brand marks

  • Avoid banners or wide logos

  • Ensure visibility at smaller sizes


Character Limits (Workspace Fields)

Field

Limit

Display Behavior

Automated Award Message

No limit

May wrap depending on screen

Default Gift Message

No limit

May truncate in feeds/emails

Workspace Name

255 characters

Truncated ~25 characters in dropdown

Reason Name

255 characters

Truncated ~50 characters

Bulletin Board Message

No limit

Truncated after ~125 characters (expandable)

Custom Merchant Description

255 characters

Truncated in dropdown, full view in modal


General Best Practices

  • Use high-resolution images to prevent pixelation

  • Keep files under 2 MB when possible for faster loading

  • Prefer PNG format for clarity

  • Avoid screenshots with browser UI visible

  • Don’t embed critical text inside images

  • Always preview on desktop and mobile

  • Larger images scale down better than small ones


Quick Reference: Display Constraints

Image Type

Max Width

Max Height

Default Gift Image

250px

180px

Reason Images

56px

56px

Certificate Image

250px

180px

Platform Header

180px

50px

Email Header

180px

50px

Bulletin Board

Flexible

200px

Automated Awards

250px

180px


Still need help?

If your images aren’t displaying as expected, try resizing them using the recommendations above. If issues persist, reach out to Guusto Support, we’re happy to help!

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